Events and promotions
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Korum Mall focuses not only on the brands available in the mall, but also on the overall experience it provides to a shopper. And this is why; Korum has, from the very beginning emphasized on organising events and promotions that ensure that customers have a good time inside the mall.

KORUM Mall has over 260 days of planned events that consist of fun activities, games, offers and exhibitions. Our customers have always participated in large numbers for all the events and made each event a success.

KORUM Golden Dandiya KORUM Golden Dandiya

13-Oct-2015 to 22-Oct-2015

KORUM Golden Dandiya

9 days of electrifying dandiya at KORUM concludes with shower of gold coins : The 5th edition of KORUM Golden Dandiya received a stupendous success. The mega event held in association with The Times of India saw some breathtaking dandiya performances, electrifying music, lavish prizes and bountiful of excitement and joy.
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The Grand KORUM Oktoberfest The Grand KORUM Oktoberfest

10-Oct-2015 to 25-Oct-2015

The Grand KORUM Oktoberfest

Revelry and joy mark KORUM’s maiden Oktoberfest

Irresistible spread of mouthwatering cuisines, exciting offers on foods & drinks with a décor that enlivened the international spirit of festivities were the main attractions for the large number of crowd that witnessed the jubilations at the mall.

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Ganesh Chaturthi Celebrations Ganesh Chaturthi Celebrations

17-Sep-2015 to 27-Sep-2015

Ganesh Chaturthi Celebrations

In yet another demonstration of responsiveness towards the society & environment, KORUM Mall, Thane observed Eco-friendly Ganpati celebrations for the 5th consecutive year at the mall. The highlight of celebrations held in association with 92.7 Big FM was the 6 feet Big Green Ganesha idol made of paper mache created from old newspapers collected from residents across Mumbai. The decor around the idol too was made from Eco-friendly materials.
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KORUM 6th Anniversary Celebrations KORUM 6th Anniversary Celebrations

01-Sep-2015 to 06-Sep-2015

KORUM 6th Anniversary Celebrations

Six-day Fiesta marks thriving completion of KORUM Mall’s Six-year journey
Spreading joy with kids, a dose of humor with Ahsaan Qureshi, a foodie’s paradise, a KINDLE every hour, rendezvous with Kapil Sharma and a musical symphony – All a part of KORUM’s six day anniversary revels
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Raksha Bandhan Celebrations Raksha Bandhan Celebrations


Raksha Bandhan Celebrations

Continuing our tradition of celebrating the special bond of brother and sister, KORUM Mall for the 4th consecutive year organized a special traditional rakhi tying ceremony for 120 underprivileged kids
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Independence Day Independence Day


Independence Day

Celebration of 69th Independence Day tendered shoppers a delight with Flat 50% off on 70+ brands over a weekend with extended shopping hours offering freedom to shop.

- The national day marked the presence of famous Sports Celebrity Disha Dheeraj Maru who has won several medals for India in Special Olympics all over the world, the latest being the Special Olympics World Games 2015, LA hoisting the flag which made the atmosphere filled with pride & honour. This was in association with our key retail partner – Total Sports & Fitness
- Kids from Sau Laxmibai English Medium School – A renowned school from Mulund demonstrated an hour long skit on the struggle for Independence which left everybody spellbound
- We also catered to the cultural sentiments of our patrons as the life size replica of the ‘INDIA GATE’ rekindled the independence memory in one all & all
- Keeping up to the weekend swing, a captivating performance by the famous neo-fusion rock band Neeraj Arya's Kabir Cafe made everybody groove to their tunes. The band has earned a reputation for getting crowds on their feet at house-full gigs at venues such as Hardrock Café, Blue Frog, NCPA, India’s Got Talent and number of places all over the country
- Flat 50% off was heavily promoted through print ad with retail partners followed by Social media platform & amongst others which drew us the desired results: 31% YOY increase in sales

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Friendship Day Celebrations Friendship Day Celebrations

01-Aug-2015 to 02-Aug-2015

Friendship Day Celebrations

The Selfie frenzy hits KORUM Mall this Friendship Day!

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End of Season Sale - July'15 End of Season Sale - July'15

04-Jul-2015 to 16-Aug-2015

End of Season Sale - July'15

The sale season at KORUM with prestigious brands providing whopping discounts on the most desired products indulged shoppers in some soothing retail therapy as one lucky customer got a chance to win 1 YEAR FREE FAMILY SHOPPING!
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KORUM Dinoverse KORUM Dinoverse

07-Jun-2015 to 30-Jun-2015

KORUM Dinoverse

This Summer, KORUM created a unique experience that transported everyone to the Jurassic era. Mumbaikars were awestruck by the larger than life moving dinosaurs & hand an awesome time with thundering performances.
The moving dinosaurs also generated lot of buzz on social media.
All of this was a part of KORUM’s association with Universal Studio to celebrate the return tone of the biggest franchises in the world cinema.
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Summer Champs Summer Champs

21-May-2015 to 30-Jun-2015

Summer Champs

KORUM gets 2 new champs:
The 6th edition of KORUM Summer champs was an exciting affair where over 1200 kids competed for the coveted scholarship. Two kids were adjudged SUMMER CHAMPS & received 1- year scholarship from KORUM.
We also joined hands with Universal Studios to present their release, JURASSIC WORLD.

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KORUM Kya Tyohar (IPL) KORUM Kya Tyohar (IPL)

25-Apr-2015 to 24-May-2015

KORUM Kya Tyohar (IPL)

Cricket fever reaches soaring temperatures at KORUM Mall!
Patrons also gorged on savory delights from the various food outlets at the mall’s food court while watching the game with family and friends!

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KORUM Playpedia KORUM Playpedia

24-Apr-2015 to 10-May-2015

KORUM Playpedia

PLAYPEDIA offered over 2100 kids an exhilarating and enriching summer, packed with over 2 weeks of interactive sessions stimulating their skills while simultaneously inculcating hobbies.
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Akshaya Tritiya Akshaya Tritiya

18-Apr-2015 to 21-Apr-2015

Akshaya Tritiya

The festival of fortune brought good luck to our shoppers through numerous ways:

Over 250 customers received ASSURED gift from Fortune tree
12 customers were elated to receive gold coin – 1GM
Concept of fortune tree was well appreciated by patrons & retail partners
Exhibition showcasing wide range of Electronics & jewellery brands added elegance to the celebration

Along with patrons, Akshaya Tritiya also turned out to be auspicious for us as the #FortuneatKORUM was trending all over Mumbai for quite some time on 21st April, Tuesday.
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Spring Fling Spring Fling

20-Mar-2015 to 19-Apr-2015

Spring Fling

KORUM Spring Fling 2015 - a unique event provided our customers an unparalleled experience of the season & to further promote shopping among the Fashion and Lifestyle brands.
With this, shoppers also won exquisite diamond jewellery every week.
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The Grand Gudi Padwa The Grand Gudi Padwa

19-Mar-2015 to 22-Mar-2015

The Grand Gudi Padwa

Patrons on the day of Gudi Padwa received a warm welcome with a traditional Tika and Tutari players at the entrance. Mobile, electronics and jewellery stores showcased the exclusive products and offers for Gudi Padwa
A lucky customer won exquisite diamond jewellery worth Rs.25,000/- - Mr.Ajay Khapre

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Women's Day Women's Day

06-Mar-2015 to 08-Mar-2015

Women's Day

The weekend long activity on the occasion of Women’s Day was well cherished by the women patrons. What really wowed them was a free drop service in a luxury sedan and a violinist serenading them as they walked in to the mall.

Women customers were enthralled as they availed home drop from KORUM
Nearly 200 customers pampered themselves with nail art, hair styling & make over
Violinist offered a warm welcome to women patrons
Special performances dedicated to women
Women showed their sporty side as 100 women patrons participated in free net cricket

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KORUM Holika Dahan KORUM Holika Dahan


KORUM Holika Dahan

Customers present at the mall were astonished by witnessing such ritual being performed at a shopping mall – KORUM. We are obliged to have our patrons from all religion & communities coming forward to offer the rituals.
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Catch The Match -  World Cup Catch The Match -  World Cup

28-Feb-2015 to 15-Mar-2015

Catch The Match - World Cup

An amazing cricket experience comes to life on a giant LED screen:

It’s always a special day when India beats Pakistan. & even better for shoppers who got to enjoy the match on an enormous LED screen in a stadium like atmosphere!

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Car Carnival at KORUM Car Carnival at KORUM

16-Feb-2015 to 22-Feb-2015

Car Carnival at KORUM

The carnival-like set-up offered one access to multiple auto brands under one roof. The automobiles on display were Audi A3 Sedan, BMW 320d, Honda Amaze, Volkswagen New Polo, Datsun Go+, Hyundai Grand i10, Toyota Corolla Altis, Toyota Etios Cross, Mahindra New Scorpio, Mahindra XUV 500, Triumph Bonneville & Triumph Daytona.
Also, on display there was newly launched Hyundai New Verna 4s and Volkswagen New Jetta.

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KORUM Luxury Bike Show KORUM Luxury Bike Show

12-Feb-2015 to 15-Feb-2015

KORUM Luxury Bike Show

KORUM offered a visual treat as Harley Fat boy, Harley Street 750, Harley Super Low luxury bikes were on display at the mall.
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Republic Day Republic Day


Republic Day

A traditional flag hoisting followed by a fusion dance performance of classical dance forms such as Kathakali, Odishi, Kathak and Bharatnatyam set the patriotic mood at KORUM
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Road Safety Drive in association with Thane Traffic Police Road Safety Drive in association with Thane Traffic Police

17-Jan-2015 to 18-Jan-2015

Road Safety Drive in association with Thane Traffic Police

KORUM Mall associated with Thane Traffic Police for the 26th Road Safety Drive. An exhibtion of powerful accident pictures and women's bike rally were hosted at KORUM to raise awareness
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End Of Season Sale - Jan'15 End Of Season Sale - Jan'15

10-Jan-2015 to 01-Feb-2015

End Of Season Sale - Jan'15

KORUM had begun its End of season sale from 10th January that went on till 1st February 15. While customer enjoyed discounts at their favourite brands, they also got a chance to win loads of prizes upon shopping.

Daily prizes: gift vouchers, gifts etc
Weekly prizes: Mobile Phones worth Rs.10,000/-
Mega prize: 1 year of free family shopping

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